Blog

25
May

How Long Does It Take To Build a Website?

How long does it take to build a website? The answer to that question can depend on a few different factors.  Each website is unique. While two sites may appear similar or serve similar functions, they are their own projects with unique goals. Creating your website can and should take time.  Delivering an exact timeline estimate at the beginning can

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12
Mar

Why Hire A Web Designer?

With so many website builders and design tools readily available online, you may be wondering if you really need to hire a web designer. And while it is possible for most people to build and design a website on their own, without a designer, there is no guarantee that that site will do any of the things you need it

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16
Nov

Benefits of Website Maintenance: A Simple Beginners Guide

Your website is the foundation of your online presence. It is where people discover who you are, learn more about your business, products, and services, and may even be where they go to purchase those products or services. But creating a website is not as simple as building it and forgetting it. Regular website maintenance is essential to its functionality

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27
Oct

12 Benefits of Digital Marketing for Small Businesses

If you think having a Facebook profile and a simple website is enough of a digital presence, then we have bad news—you’re leaving a ton of money on the table and pretty much giving your competition more customers. Why? Digital marketing makes it easier to reach out to your target market and let them know you exist. If you aren’t

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3
Jun

What’s the Difference Between Inbound and Outbound Marketing?

Are you struggling to determine what type of marketing to invest in or where to put your marketing dollars? Digital marketing is a complex method of reaching audiences with various strategies and ample opportunity. Yet, you may have questions, such as what’s the difference between inbound and outbound marketing and which one should you invest in? With some insight into

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20
May

Why Is Good UX Important?

User experience (UX) is a critical tool when it comes to website design and function. But why is good UX important at all? Simply, when in place, good UX helps the visitor to a website find exactly what he or she wants, allowing their needs to be fulfilled. That translates into better results for the visitor and, often, the website

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6
May

Does Changing Theme Affect SEO?

Making updates and changing the theme of your WordPress site is often a good idea. It creates a fresh new look and may offer more of the features and specs you desire. However, an update like this needs to be done properly, or it could end up costing you significantly. That’s specifically the case when it comes to SEO (search

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8
Apr

Importance of Branding

What is branding and why is it so important? As a small business, one of your first goals is to grow your client base. To do that, you need to help clients find you and learn more about your products. That is a big part of any digital marketing or advertising campaign. Yet, once they find you, you want them

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25
Mar

What Industries Need SEO the Most?

Search engine optimization (SEO) is one of the most discussed forms of marketing, but who should use it? Are there any companies that don’t need it? What industries need SEO the most? It’s true that every business needs to market. As such, every company should have an online presence. That requires some focus on SEO. Some industries, though, may have

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11
Mar

4 Types of Digital Marketing and How to Use Them

Small and medium-sized business owners need to make every dollar of their marketing budget work. However, it’s not always about spending more to get more traffic. Highly targeted traffic visiting your website with an intent to buy can be less expensive and less difficult to obtain when you utilize digital marketing. There are 4 types of digital marketing to focus

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