WDK Presents: How much should I spend?

A common question we get from clients: How much should I spend when advertising online? There are many factors to consider:

• Advertising Goals
• Geo Target: Do you ship Worldwide?
• Who are your competitors, both direct and indirect?
• What are your competitors budget?
• What is your conversion rate on your website?
• ROI per sale
• ROAS – Return on ad spend

If you are unsure of any of the above you should hold off advertising until you do. Otherwise, you will be playing a guessing game with potentially expensive results. Should you have any questions regarding advertising or how to design an effective budget, contact our marketing specialists for a free discovery meeting.