Tag: digital marketing
12 Benefits of Digital Marketing for Small Businesses
If you think having a Facebook profile and a simple website is enough of a digital presence, then we have bad news—you’re leaving a ton of money on the table and pretty much giving your competition more customers. Why? Digital marketing makes it easier to reach out to your target market and let them know you exist. If you aren’t
4 Types of Digital Marketing and How to Use Them
Small and medium-sized business owners need to make every dollar of their marketing budget work. However, it’s not always about spending more to get more traffic. Highly targeted traffic visiting your website with an intent to buy can be less expensive and less difficult to obtain when you utilize digital marketing. There are 4 types of digital marketing to focus
What Is the Difference Between Digital Marketing and Social Media?
When considering the difference between digital marketing and social media, it’s important to first understand the meaning of each term. What Is Digital Marketing? Digital Marketing is any marketing (influential) action that takes place on a screen. While this barely existed 25 years ago it is now the standard for which all marketing takes place, it can include: Online ads
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