In the third issue of our Google Ads VLOG we look at Google “Search” Ads. The most popular form of Google Ads they’re shown at the top of Search Results Page or SERPS. These are the ads we are most familiar with and generally, are the most affordable – depending on your keywords of course.
In this video, we look at how paid, proximity hits and organic results are displayed on SERPS. We also look at the structure of the ads how many characters per line, descriptions, and call-outs. Cody also discusses how selecting the right destination page can have an impact on your CPC.
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